How Everything Works on Instagram: "After Coca-Cola publicly revealed that it was selling four times as much as Pepsi, Pepsi decided to fire back. Rather than ignoring the claim, they turned it into an opportunity—launching this clever advert as their response. It was a bold move that showed how great advertising isn’t always about being on top, but about how you react when your competitor tries to rub it in."

Editors Take| बाजार के रामबाण मंत्र! | Anuj Singhal |Munaffe Ki Taiyari| First Trade

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Entrepreneurship | Business | Startup Culture on Instagram: "In 2012, George Lucas made one of the biggest moves in film history when he sold Lucasfilm, the company behind Star Wars and Indiana Jones, to Disney for $4.05 billion in cash and stock. The deal gave Disney full control of the Star Wars universe, from its characters to its merchandise. Lucas said he wanted to pass the story to a new generation of filmmakers so the legacy could live on. Disney quickly expanded the franchise with new fi