With a bias towards last-click low funnel channels, brands can get stuck in limbo, never truly able to prove the ...

The main focus of agentic AI is to increase creative efficiency, automate campaign decision-making, and improve ...

Digital-first agency seeks to elevate local legal practices through expert law firm marketing, website redesign, SEO, and ...

AI and hyperlocal targeting are merging to create a new era of advertising where machine learning delivers precision at scale ...

Discover a winter wonderland with 2.5M lights and 14 live shows at Six Flags Fiesta Texas, Nov. 22 - Dec. 23. Enjoy festive ...

Reddit's "Interactive Ads" easily tie into conversations on the platform that may relieve some advertisers' and marketers' ...

We're witnessing a fundamental restructuring of where power lives in B2B marketing, says Linkedin's Jessica Machalani.

MiQ’s “AI Confidence Curve” survey found that 72% plan to expand AI use in the next 12 months, but only 45% feel confident ...

Best travel Black Friday deals 2025 for cheap flights, holidays, hotels and cruises - Here’s where to shop the best Black ...

This is the halo effect in action: one marketing channel driving results in multiple distribution channels. These effects ...

A Michigan nonprofit with ties to one of the state’s largest energy companies is accused of participating in a dark money ...

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...