Companies often think they have a sales or marketing problem or a need to add a new product feature when they have a user experience problem. The product, service or technology isn’t easy to use, ...

The new product development cycle can be quite complex, especially when it comes to technology. There’s a lot of planning, testing and tinkering that must happen before a tech product is ready to hit ...

Usability testing is an invaluable research method that involves observing representative users interacting with your product to assess how easy or difficult it is to use. The key benefits of this ...

iPhone 4’s wireless antenna problems have been a public relations fiasco for Apple, Inc. No doubt you’ve been following all the press on this, but if you haven’t witnessed the disaster for yourself, ...

Usability evaluation and testing constitute a critical component in the design and refinement of interactive systems, ensuring that products are not only functional but also intuitive and efficient ...

For consumers to adopt the IoT on a broad scale, developers are going to have to adopt robust policies around user testing. If there’s one thing I’ve learned while working in digital policy ...

The obvious difference between business-to-business and consumer websites is the immediacy of conversion. B-to-b sales cycles are usually much longer, and often incorporate live salespeople and ...

Let's suppose that the "usability" mantra you've heard over the past few years has finally convinced you that conducting user research with your target audience is an essential aspect of your ...

With the rising popularity of user-centered design and UX research, it's crucial now more than ever to have usability testing tools to help evaluate and improve your digital products' UX. There are ...

Mozilla has launched a usability test plug-in for its open-source Firefox browser, in a bid to make testing and user feedback easier and more attractive. Test Pilot, an add-on for Firefox 3.5, was ...