The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, user testing is often an afterthought. From card sorting to ...
David Arnoux is Head of Growth and co-founder of Twoodo, helping your team organize itself using simple #hashtags. Lean methods have been famous amongst young and agile companies for years, but they ...
Companies often think they have a sales or marketing problem or a need to add a new product feature when they have a user experience problem. The product, service or technology isn’t easy to use, ...
When testing the user experience of a new tech product, making the experience as true to “real life” usage for testers as possible is an important part of getting genuinely insightful feedback.
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The ongoing AI boom is transforming the online user experience (UX) at a rapid pace, and the ...
Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...
iPhone 4’s wireless antenna problems have been a public relations fiasco for Apple, Inc. No doubt you’ve been following all the press on this, but if you haven’t witnessed the disaster for yourself, ...
User experience (UX) design refers to creating a web application, software program, or other interactive digital application that is simple and enjoyable for a user to interact with. You interact with ...
Last month I intentionally wrote an article about a horrific experience working with a developer on a multi-disciplinary project. In doing so, I unintentionally inspired a fierce dialogue with one of ...
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