AI and hyperlocal targeting are merging to create a new era of advertising where machine learning delivers precision at scale ...
Q3 2025 Earnings Call Transcript November 12, 2025 Creative Realities, Inc. misses on earnings expectations. Reported EPS is ...
Retailers make money from their relationship with customers in ways consumers may not consider. Advertising has been an ...
For many years, ecommerce companies prioritized advertising on the web because it provided significant control over ad targeting, and it was relatively easy to place ads alongside content likely to ...
Augmentum Media was born out of a frustration familiar to anyone scrolling through social media: influencer marketing that ...
Confusion in CTV isn’t a natural byproduct of a maturing market; it’s an outcome of how distributors protect their pricing ...
When Brittany Ratelle graduated from law school in 2011, few could have predicted that Instagram influencers and YouTube ...
Mahaghatbhandan comprises parties such as RJD, Congress, CPI, CPM, CPI (ML) and others.
Doubleverify and Roku have shared new results from their ongoing partnership to curb ad fraud across connected TV environments.The announcement:DoubleVerify (“DV”) (NYSE: DV), a leading software ...
DoubleVerify (“DV”) and Roku, Inc. have announced new milestones and insights from their two-year collaboration to protect ...
The Channel Factory’s Media Misalignment Report 2025 warns that the growing use of AI-generated content is exacerbating ...
The two year effort to protect CTV advertising is paying off in terms of strengthening transparency and accountability for ...
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