The complex claims against Dana Williamson involve three separate issues: illegally taking campaign funds to help pay an ...

The funnel isn’t linear anymore. As I wrote in my last Inc. article, trust is the new KPI, and in this new environment, brands need to earn that trust across more touchpoints than ever before. For a ...

The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.

Videos are powerful tools that have become an essential component of many sales and marketing campaigns. Business have come to understand the value of video and its effectiveness in building brand ...

"Investors have been following GTA for 24 years since Rockstar's big breakout with GTA 3 ," Cole says. "It's not like any ...

A federal judge has overturned a nearly $1.9 million jury verdict against the city of Baldwin Park, Councilmember Manny Lozano and former Councilmember Ricardo Pacheco for their alleged roles in a ...

Amazon has reorganized the ways advertisers access its ecosystem. On Tuesday it introduced a unified Campaign Manager that ...

Carnival Conquest has a new funnel fire suppression system that will be better equipped to tackle high-reaching flames in an emergency.

B2B marketing’s future lies not in generating more leads, but in generating smarter revenue. With AI, marketers can measure ...

As you're about to learn in the following infographic, 75% of B2B buyers consumed webinar content last year. The fact makes a strong case for including webinars in your marketing—if you haven't ...

Halloween is about tricks and treats, but who wouldn’t fancy a bit to drink with that? [John Sutley] decided to complete his Halloween party with a drink dispenser looking as though it was dumped by a ...