One of the great myths of programmatic advertising is the illusion of algorithms replacing humans. In truth, the programmatic ...

The Daily Mail deals with AI overviews; pause ads are the new hotness; and YouTube fights back against ad blockers.

StackAdapt is one of the only platforms to offer native orchestration flows to connect programmatic engagement with automated ...

SAN FRANCISCO, October 14, 2025--(BUSINESS WIRE)--Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, today announced the appointment of Chris Feo as Senior ...

Advertising began with a simple principle: Reach the right people with the right message. Somewhere along the way, I see this clarity as having given way to a surveillance economy, tracking every ...

Global ad fraud losses set to double to $172 billion by 2028, while India loses nearly Rs 4,900 crore annually to fake clicks ...

Rembrand, an AI content-creation platform founded by Omar Tawakol, plans to test a model context protocol (MCP) server that ...

AdCP’s creation is a testament to the fundamental changes AI is driving across all sectors of the advertising industry. While many investments in AI have been in data analysis and campaign ...

“Buyers no longer need to patch together media plans,” said James Rooke, Comcast’s president of advertising, in a statement, of the cross-channel solution. The solution also attempts to address a ...

Comcast is beta testing a way to make its traditional linear TV advertising inventory available through a programmatic marketplace, per a company announcement. In what Comcast is calling a first for ...

Spotlight Outdoor Ads, an enterprise leader in outdoor advertising and the out of home (OOH) industry, has gone live with the first three towers in its new Vegas Strip Tower Network, which transforms ...

Q3 2025 Earnings Call Transcript November 10, 2025 Townsquare Media, Inc. misses on earnings expectations. Reported EPS is ...