Last time we saw the whimsical graphics of Enchanting Marketing, the writing consultancy was teaching us how to write faster. Now the team is back to explain the basics of how to write a persuasive ...

No lie, the first prompt is rarely perfect. Check what comes back, see if it makes sense, and tweak your wording. Think of prompt writing as a kind of collaboration—it gets easier the more you do it, ...

The toughest assignments are rarely the longest ones. They're the ones that demand two very different skills at once: building a persuasive narrative and backing it with data that can hold up under ...

Of course my advice to marketing folks who want to write their own ads should be, Don't—use a pro writer like me. (We're really good, and we've got mouths to feed.) But when you want or need to write ...

Screaming into the void has roots in “Electra,” which has a lot to teach us about the thrill — and limits — of raised voices.

As an editor and book critic, Malcolm Cowley backed innovative 20th-century writers. His greatest achievement may have been ...

This page will explore the key features of critical writing to help you to demonstrate your critical thinking abilities in your work. A paragraph or section of critical writing (sometimes called ...

Here’s the thing to understand: Every single person under, say, the age of 40 on the right is exposed to extremely high levels of groyper content every day in group chats, on their social media ...

Move over, California rolls. We're diving into the Japanese dishes that are truly popular with American college students, ...

The best hobbies for men combine intent with imagination. They are pursuits that refine rather than distract, from ...