Before I dig into my hot honest take on the subject at hand—why public relations may not be that into you—I want to preface it with a very large caveat. While I will be discussing the key reasons why ...

To effectively evaluate public relations programs, PR professionals and company management should agree on PR goals. Those who work in PR typically have backgrounds steeped in writing, while ...

Tech PR agency recognized for excellence in brand and reputation management; Songue CEO honored as Inspiring Leader and ...

Empowers startups to create brand visibility momentum via funding announcement and 2 additional announcements; media coverage secured across the spectrum of business, technology and vertical press ...

Law firms occupy a unique space in societal evolution. Behind every contemporary issue in the news lies a lawyer—and a law firm. The question is: How can lawyers convey their expertise across ...

I recently spoke with a PR client about establishing an analyst relations (AR) program for her early-stage company. She reasonably questioned its value, given that AR isn't well understood and because ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Shannon Tucker ...

Opinions expressed by Entrepreneur contributors are their own. For startups, public relations is one of the most valuable and cost-effective pieces of a marketing mix in comparison to other channels, ...

One undeniable truth is that public relations and CPA firms make a good team. Unfortunately, PR doesnâ t always get the credit it deserves and can largely go ignored by tax and accounting ...

The agency will handle storytelling, media outreach, and thought leadership to showcase the incubator program's (LVL Zero) ...

Hemsworth Communications has come up with a method by which it can apply its award-winning expertise in public relations and social media agencies to aid economically-impacted travel businesses on the ...

Through the student-led Public Relations Council of Alabama/Public Relations Student Society of America at UAB chapter, they put their classroom learning into real-world practice. The PRCA/PRSSA at ...