Market share is the percentage of total sales in an industry or product category that belong to a particular company. Market share refers to the percentage of an industry’s sales that belong to a ...

Mindshare and market share are two of the most critical concepts in marketing right now. A 2019 blog post for AI-powered analytics software company Cortex does a great job of defining these two terms: ...

When you are operating a small business, it can be difficult to succeed in a large market. Having a bigger share of the market gives you a greater ability to negotiate prices and sales terms with ...

Leslie Kramer is a writer for Institutional Investor, correspondent for CNBC, journalist for Investopedia, and managing editor for Markets Group. Erika Rasure is globally-recognized as a leading ...

If you have been in business or have worked for a major corporation for any period of time, you have heard the term "market share." While even mid- to low-level managers are familiar with the term and ...

Market share tells investors how much of a market is controlled by one company Steven Nickolas is a writer and has 10+ years of experience working as a consultant to retail and institutional investors ...

WordPress remains the dominant force in content management systems, powering 43.3% of websites surveyed and holding a 60.7% share among sites using a CMS, according to W3Techs (October 2025). That is ...

In the age of mega-cap companies, only a few have managed to break the trillion-dollar mark. Apple (Nasdaq: AAPL) was the first to do it, followed by Microsoft (Nasdaq: MSFT) and Amazon (Nasdaq: AMZN) ...