H&M has launched an immersive gaming experience called “Loooptopia” on Roblox. The game allows players to experiment with materials and patterns and create a virtual garment and wardrobe for their ...

H&M has launched an immersive experience in the metaverse through online gaming platform Roblox. The fashion retailer partnered metaverse studio Dubit to create H&M Loooptopia, which lets players ...

Fans become fashion designers at Loooptopia, minting bespoke designs for their avatars. With the metaverse and social gaming channels increasingly becoming more a part of our culture, H&M created an ...

With the metaverse and social gaming channels increasingly becoming more a part of our culture, retailers are traveling to the metaverse to win new customers. H&M has embraced the metaverse and social ...

H&M is promoting self-expression and sustainability with a new virtual realm on Roblox coined the H&M Loooptopia Experience, according to a press release. Users in Loooptopia can explore a variety of ...

Roblox is a massive app — as of September 2023, Roblox says it has more than 65 million daily active users — and it’s becoming an increasingly interesting platform to watch amid growing competition ...