Attribution shows who gets credit. Incrementality shows what your marketing truly caused. In an era of automation and privacy restrictions, understanding the real lift behind your campaigns is the ...

David lives in Brooklyn where he's spent more than a decade covering all things edible, including meal kit services, food subscriptions, kitchen tools and cooking tips. David earned his BA from ...

Labelexpo Europe and The Print Show, which both took place last month, have both gone public with their visitor numbers. Labelexpo Europe 2025, held for the first time in Barcelona in its 45-year ...

AI writers are quietly replacing authentic communication in many workplaces today AI-generated performance reviews leave employees questioning trust and management’s empathy Managers admit to using AI ...

The president’s decision to charge employers $100,000 per visa for skilled workers seemed to come out of nowhere. But the grievance behind it has been simmering. By Noam Scheiber Before last fall’s ...

Artificial intelligence (AI) has turned thermal management from a background utility into a strategic lever. As densities climb and power headroom tightens, the cooling system becomes a performance ...

Bands & Artists Metal Hammer presents the ultimate Ghost fan pack: the story of every album and every era, including an exclusive patch and artcards Bands & Artists Get the new issue of Metal Hammer ...

Nintendo GameCube is coming to Nintendo Switch Online alongside the launch of the Nintendo Switch 2, with a classic controller on the way too. But some small print indicates that Nintendo's new ...