PayPal Holdings Inc. has officially launched PayPal Ads Manager, a service that allows merchants to act as their own retail media network and generate new revenue streams, PayPal says. Retail media ...

“OpenAds,” launched by The Trade Desk on Thursday, is described by the company as sort of a prebid wrapper designed to give ad buyers direct access to ad impressions from publishers. There will be one ...

Artificial intelligence (AI) may be a relatively new ingredient in the advertising kitchen. But in advertising law, the recipe remains the same. At the National Advertising Division (NAD) 2025 Annual ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant.

Amazon Ads has announced an agentic AI tool that enables advertisers to create campaign ads in Creative Studio. Jay Richman, vice president of creative products and technology at Amazon Ads, explains ...

Amazon has released a chatbot-style creative assistant designed to help advertisers produce and distribute multimedia ad campaigns almost entirely with artificial intelligence.

A massive Android ad fraud operation dubbed "SlopAds" was disrupted after 224 malicious applications on Google Play were used to generate 2.3 billion ad requests per day. The ad fraud campaign was ...

At the most recent NewFronts, TV manufacturers Samsung and LG and Fox-owned streaming service Tubi all talked about integrating QR codes into their ad offerings. The technology, which grew in ...

NORTH ADAMS, Mass. — The Junior Marketers Create an Ad series is back, and we need teachers. Over the past year, students in grades one through eight have participated in our Junior Marketers Create ...

Cryptocurrency mining has evolved significantly, from hobbyists tinkering in basements to mining from the comfort of your home. Today, whether you’re at your PC desk, working on a laptop, or even ...

The American clothing brand J. Crew is under fire after it was revealed that the company used AI to guzzle up its own aesthetic and promote ads with seemingly fake models. The images, which were ...

Marketers such as Procter & Gamble and Bayer Healthcare are taking a closer look at their ad tech relationships.