Understanding, organizing, and validating data directly affects the accuracy of stories. New tools make cleaning accessible ...

For as long as commerce has existed, sellers have been trying to better understand what exactly their buyers want and how they behave. In that sense, techniques that might be considered old school ...

Misinformation—the spread of false or misleading information —and, especially, its subtype, disinformation, spread with a deliberate aim to deceive, is a growing issue. It even raises public-safety ...

Three new research highlight the importance of gathering accurate information on numbers of deaths, and suggest ways of improving estimates in countries where complete vital registration systems do ...

Data has always been a key asset for some companies, but over the last three to five years, it has gone from "important" to "critical." Data, and more important, data analysis, have become a true ...

Erik Huberman is the Founder and CEO of Hawke Media, a full-service outsourced CMO and marketing consultancy based in Los Angeles, CA. For years, digital marketers relied on third-party cookies that ...

Data is one of the most valuable assets your company possesses. This is particularly true for scientific data, which is the accumulation of many hours of parallel investment in resources, such as time ...