The Omani market now stands at an important point where adopting this science can lead to smarter and more realistic ...

Economists and psychologists work together to understand how human behavior impacts people's decision-making in the marketplace.

If reacceleration gains traction, it becomes a fundamental driver of earnings growth. That’s the critical link. The equity ...

The very rich have 1,000 times more wealth than the poorest households, according to a new report. That wealth is not ...

Learn a customer-centric, value-based approach to pricing decisions that integrates behavioral economics and analytical ...

The Federal Reserve’s rate cut will reduce investor returns, yet money market funds remain a good deal, our columnist says. By Jeff Sommer Tariffs and uncertainty were already making the economy hard ...

"Sex sells" has been a mantra in marketing for decades. As researchers who study consumer behavior, we've seen plenty of ...

Surely the richest food system on earth should be able to trade a plastic that lasts 300 years for one that quickly returns ...