Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

Consumer behaviour refers to how individuals, groups, and organizations select, buy, consume, and dispose of products, services, time, and ideas, to satisfy their needs and desires. This behaviour is ...

The Omani market now stands at an important point where adopting this science can lead to smarter and more realistic ...

Central to this unit is the exploration and analysis of the notion of the ‘consumer’ and the concept of ‘consumption’. Students are encouraged to analyse the processes associated with consumption ...

As consumers progress beyond the phase of restricted living with the lockdown being eased in many areas, mental models formed during the lockdown phase are likely to continue to drive consumer ...

Forbes contributors publish independent expert analyses and insights. Prince Ghuman covers neuroscience-based marketing strategy & tactics. The term consumer behavior gets tossed around a lot. Let’s ...

In the fast-changing digital economy, the lines between finance and commerce are becoming increasingly blurred. Banks, once viewed solely as custodians of money and facilitators of transactions, are ...