The marketing FY plan work by linking planning to growth priorities, data to conversion visibility, and execution to campaign ...

If you're looking to improve your agile-decision making, check out our blog with Moneypenny which includes examples and best ...

From navigating the risk of “blanding” to building trust, B2B marketers explain how they use AI for content, creative and to ...

B2B marketing’s future lies not in generating more leads, but in generating smarter revenue. With AI, marketers can measure ...

Not investing in B2B brand-building also allows competitors to fill the gap and establish a leadership position. So, if and ...

B2B marketers are constantly chasing attention – from boardrooms to LinkedIn feeds – but one channel is quietly gaining ...

In an era where international trade is becoming increasingly vital for small and medium-sized enterprises (SMEs), a new partnership between XTransfer and KBank promises to transform cross-border ...

"Unbound is a proven leader in mobile app development," said Tom Flierl, Chief Commercial Officer at Znode. "This partnership gives Znode customers a trusted option for delivering a modern, ...

According to a recent Gartner report (August 2025), by 2030, over 75% of B2B buyers will prefer sales experiences that ...

In a significant move to enhance cross-border financial services in Southeast Asia, XTransfer and Maybank announced a strategic partnership during the Singapore FinTech Festival 2025. This ...

Why operational maturity, not ambition, determines success in fintech’s retail pivot. Many B2B companies are drawn to the ...

O n this episode of Marketing Vanguard, Sumit Virmani, global CMO of Infosys, joins host Jenny Rooney to explore the evolving ...