The 2005 3D billboard ad, crafted by BBDO, used motion sensor technology to light up a giant light bulb as people walked past. The highly shareable experience subsequently gained significant exposure ...

Nasa leapt on the latest technology when creating this 3D billboard, and it's an excellent example of the craft. It's an incredible spectacle that includes six minutes of art, which takes a viewer on ...

Editor’s note: As retail interfaces and systems continue to evolve, the way we design retail experiences to user needs and behaviors is also transforming. In the new series “Stimulating Retail,” join ...

3D animation is playing a key role in the content marketing of businesses and brands. It is helping them to visualise ideas, products and processes in ways impossible in real life or using other forms ...

Atlus took to social media to share an example of the Persona 3 Reload Aigis 3D billboard ad used to promote the game. It also noted people in New York, New York and Los Angeles, California were able ...