The 2005 3D billboard ad, crafted by BBDO, used motion sensor technology to light up a giant light bulb as people walked past. The highly shareable experience subsequently gained significant exposure ...

Vienna-based company TriLite Technologies is developing new 3D tech that will allow people to view ultra-detailed 3D projections from any angle without glasses. The technology makes use of innovative ...

RECORD SET THE DAY BEFORE. AND OMAHA BASED ADVERTISING AGENCY WORKS WITH A NATIONAL FAST FOOD CHAIN TO LAUNCH THE METRO’S FIRST 3-D BILLBOARD. THIS SONIC AD WENT LIVE TODAY ALONG I-80 AT 60TH. IT ...

In a world where people pay to avoid ads, it’s somewhat incredible that 3D anamorphic billboards -- captivating out-of-home optical illusions that make visuals appear to jump out of a flat surface -- ...

Could that really be a 20-foot tall cat just hanging out in the vacant space of a Japanese retail center? Don’t believe your lying eyes. It’s actually a 4K billboard screen that only looks 3D. And ...

A gigantic 3D cat has appeared on a billboard in Tokyo, where it looms playfully over one of the city’s busiest railway stations. Shown between advertisements, the hyper-realistic feline comes to life ...

3D animation is playing a key role in the content marketing of businesses and brands. It is helping them to visualise ideas, products and processes in ways impossible in real life or using other forms ...

In some Asian countries, 3D billboards are marking the next wave of advertising, drawing eyes to lifelike depictions of animals or products. Where Australia’s first 3D billboard is bringing an iconic ...

Atlus took to social media to share an example of the Persona 3 Reload Aigis 3D billboard ad used to promote the game. It also noted people in New York, New York and Los Angeles, California were able ...

The 3D feline comes to life on a 1,664-square-foot curved LED screen billboard with 4K resolution Digital News Writer, PEOPLE A giant cat now looms over the Shinjuku district in Tokyo, Japan. The 3D ...

Nasa leapt on the latest technology when creating this 3D billboard, and it's an excellent example of the craft. It's an incredible spectacle that includes six minutes of art, which takes a viewer on ...