YouTube launched the YouTube Activation Partners program, a new initiative connecting advertisers and agencies with vetted third-party experts who specialize in YouTube media buying and campaign ...

If you're regularly on YouTube, you may already be shopping your favorite content creators' YouTube channels. YouTube Shopping was launched in mid-2023, marking a new chapter in the evolution of ...

YouTube is expanding its efforts to combat deepfakes and other AI-generated impersonations. On Tuesday, March 10, the video platform announced in a blog post that it is broadening a program designed ...