Yarilet Perez is an experienced multimedia journalist and fact-checker with a Master of Science in Journalism. She has worked in multiple cities covering breaking news, politics, education, and more.

If you're thinking of starting a retail business, two prominent terms you'll likely come across are sales and merchandising. Both functions are part of the marketing mix, which includes channels of ...

Merchandising is the strategy businesses use to sell products. It’s a broad category that covers everything from inventory decisions, to how products are displayed in-store, to how they are marketed ...

A merchandising plan is one of the key parts of a business. It is the most critical plan business teams can come up with besides the business plan. Benjamin Franklin said, "Failing to plan is planning ...

Businesses in the retail sector live or die based on how well they move the products on their shelves. That's where merchandising comes in. Merchandising is the promotional aspect of a retail business ...

Retailers source, develop and acquire products and services with the purpose of selling. This is the heart of retail, and ‘retailcraft’ (to use our Researcher, Martin’s phrase). Product defines retail ...

It’s no secret that personalization is an essential element of today’s shopping experience. Consumers are presented with endless opportunities to purchase at every corner, whether it be in the mall, ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. In the new experience economy, the very idea of what a ...

Calculating the Cost of Goods Sold Take your starting inventory, add your purchases, and subtract your ending inventory to get your inventory cost. To calculate your cost of goods sold for the ...