How we communicate via today's modern technologies may be more important than ever, but do old theories of mass communication still apply? The four functions of mass communications are: surveillance, ...

Companies that regard integrated marketing communications as a management function can organize the various marketing and communication activities under one leadership. The marketing communications ...

Most of us use our cell phones and computers to inform, make requests of, and collaborate with co-workers, clients and customers. The digital age has connected people across the world, making ...