When you visit a website for the first time, if you are from the EU or other select regions, you might see a popup asking for Cookie Consent. Once you accept the cookies, your web browser remembers ...

we are going to focus on one of the major culprit responsible for this horrifyingly low response rate - Banner Blindness. Not only that, we will also explore some powerful ways to minimize the effects ...

Banner advertising helps companies retain customers by bringing them back to a company's Web site faster and encouraging them to spend more. Total spending on Internet advertising now exceeds spending ...

With more and more people using the Internet for shopping and information exchange, it might be time to shift your business' advertising efforts to Web pages. These advertisements can be achieved by ...

Republican candidate Donald Trump’s website seemed to have a bug for a short time on election day that allowed anyone to edit the web page banners. And people took full advantage. The bug allowed ...

__1994: __Wired.com, then known as HotWired, invents the web banner ad. Go ahead, blame us. The Mosaic browser was just morphing into Netscape in 1994. And if you think ads slow down page loads now, ...