HubSpot, the inbound marketing and sales platform, conducted research around video content that found 54 percent of respondents (your potential customers) wanted to see video from brands they support.

Today, the video has become a vital part of every successful marketing strategy. And why wouldn’t it be? It helps companies promote the brand and showcase the overall message in front of the target ...

If your video requires a script, these tips will help you write one in a style that appeals to your intended audience. By focusing in on your YouTube video’s goal and creating a storyboard for the ...

If you've enjoyed watching an explainer video, chances are the copywriting had a lot to do with your positive experience. Yes, quality of the video and your interest in the product were probably ...

You market and sell to businesses, not to consumers. We're talking real B2B stuff here. So, if you're going to create marketing and sales material, which make no mistake your explainer video is, you ...

The video hosting platform says its new AI tools will help companies quickly create video announcements, write scripts, and remove filler words in recordings. The video hosting platform says its new ...

If you're writing 30 minutes sitcom or comedy drama scripts, you'll want to get the structure right. But there is definitely a lack of really clear advice out there about structuring your episode.

Have you ever had a great video idea that you just never got to because of how much work was involved? Vimeo, the video-sharing and editing platform, is attempting to solve that problem with the use ...