Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024. Engagement with the format is said to be highest ...

Shares in Unity have surged by 36.2% to $29.24 after the company posted higher than expected earnings and unveiled its new ads platform Vector to take on rival AppLovin. At close yesterday, shares had ...

A group of developers is fighting back against Unity's plan to charge for game installs by cutting off the ad and monetisation revenue they would have been sending to the engine provider. So far 16 ...

Posts from this topic will be added to your daily email digest and your homepage feed. In protest, 19 companies have disabled Unity’s ad monetization in their games. In protest, 19 companies have ...

Unity thought it would set a record for how quickly it could erode any remaining trust developers had for the company, when it announced a new Unity Runtime Fee that would charge developers and those ...

Steve Webb, the former global head of Facebook’s Audience Network, has joined Unity Technologies as VP of revenue for ads under its Operate division. Webb’s first day was June 13 and he replaces Julie ...

Unity Software (NYSE: U) gave investors a reason to take notice in mid-July 2025. The company’s stock jumped over 14% to a new 52-week high. Unity’s stock price jump was powered by a trading volume of ...

Unity Software (NYSE: U) gave investors a reason to take notice in mid-July 2025. The company's stock jumped over 14% to a new 52-week high. Unity's stock price jump was powered by a trading volume of ...

Unity is launching its Game Growth Program to help indie game developers accelerate adoption of their games. Through this program, Unity will use its resources to help developers grow downloads and ...