Blink and you'll miss them — or at least you think you will. But researchers have found that not only are subliminal messages capable of getting through to an audience, but that the more negative the ...

Kudos to Alison Feit’s column on subliminal brainwashing. This astute young lady rendered an invaluable service in educating us as to what subliminal messages are, and what they can do. She cited ...

Take a moment and imagine yourself in old age. Not just a more wrinkled version of your face or more gray in your hair, but the bigger stuff, too: What do you do? How do you feel? There’s no shortage ...

Answer: Research in marketing has shown that subliminal advertising does not work. In careful studies, subliminal perceptions has had no effect on motives like hunger. Nor does it have an effect ...

You’ve probably heard of subliminal advertising — the idea is that behaviors can be elicited by flashing extremely brief messages on a movie or TV screen. “BUY ...

The average American is subjected to thousands of ad impressions each day, from the margins of a web browser to commercials on TV, to the tallest billboards towering over city streets. It's a ...

An curved arrow pointing right. When companies set out to design logos to brand their products, they often go above and beyond to create recognizable and memorable graphics. Over and over again we see ...

A new study from Samuele Marcora's group, published in Frontiers in Human Neuroscience, shows that subliminal messages -- happy or sad faces, "action" or "inaction" words -- can affect how long you ...

An curved arrow pointing right. Subliminal messaging has been part of advertising for a long time. And more often than not, that messaging is related to sex in some way. Here are five examples of ...

I did not overhear that question yesterday while I wandered the expo hall at the annual LeadingAge conference here in Nashville. But perhaps I will next year. That’s because positive subliminal ...

Here’s how cool I am. Last night, I was at home with my family, watching 30 Rock, Tina Fey’s amusing sitcom (Alec Baldwin rules), on Channel 9. Suddenly, in the middle of the broadcast, my son, Nick, ...