根据Gartner的预测，到2026年，传统搜索引擎的流量将下降25%，其中大部分将转向AI驱动的搜索和问答系统【1】。这一趋势迫使企业必须将营销策略从“让用户找到我的链接”转变为“让AI引用我的内容”。这正是Geo优化的核心价值所在。

王琪聚焦“白皮书”核心研究成果，系统阐述了AI时代品牌建设的新范式。王琪指出，随着中国大模型月活用户接近5亿、全球突破12.7亿，用户信息获取方式正在发生根本性转变。用户开始在大模型平台搜索信息，这为品牌与用户的连接打开了新窗口，这种变化催生了全新的 ...

Winterthur, ZH – November 05, 2025 – PRESSADVANTAGE – netpulse AG, a Switzerland-based digital marketing agency, has expanded ...

Seo In Vaughan published its latest report covering the importance of combining search engine optimization with digital ...

Here's why treating ChatGPT like Google will guarantee your failure in the age of RAG, reranking, and probabilistic systems.

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Generative Engine Optimization (GEO) makes your brand, products and leadership content discoverable within AI-generated ...

The expanded lineup offers advanced analytics, keyword insights, and content optimization tools designed to make professional-grade SEO ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Search has always been about connecting people with answers. For years, businesses relied on ...

Generative engine optimization (GEO), much like search engine optimization (SEO), is becoming a critical strategy for businesses as the AI revolution continues to gain momentum. In fact, the way ...

Search engine optimization has always evolved, but the changes unfolding in 2025 are reshaping the digital landscape in ...

This article was featured in One Great Story, New York’s reading recommendation newsletter. Sign up here to get it nightly. For about two decades now, virtually any business that exists on the ...