Walmart's Discovered experience started out last year as a way for kids to buy virtual items for Roblox inside the game. But today, that partnership is testing out an expanded pilot program that will ...

AI chatbots can spit out convincing — if at times overconfident — natural language responses, but what if an AI could build custom virtual worlds based on a text description alone? Roblox is exploring ...

Joshua is a writer at Game Rant with almost a decade of professional experience. He has worked for many reputable publications and holds a BS in Econimics. A dedicated fan created a real-life Robux ...

Roblox has traditionally been most popular among kids and pre-teens, despite it claiming to be a “platform for all ages.” Now, in a departure from its family-friendly reputation, the company says it ...

In a statement, IKEA described its move onto the Roblox platform as its “first foray into mainstream gaming,” saying “The Co-Worker Game” will give people “a chance to immerse themselves in the ...

Alo Yoga is targeting a younger demographic through updates to its Alo Yoga Sanctuary in the Roblox immersive world, tying its stores to additional game content. The brand’s virtual experience now ...

Anyone can stick “forever” on a piece of clothing. The avatar does look cool, though. Image: Forever 21 / VBG Start Slideshow I’ve been hearing about how metaverse fashion is the future for a long ...