Digital gaming platform Roblox has been toying around with real-world commerce integrations for a while, but now the company is getting serious with the addition of two new features: Commerce APIs ...

Roblox has announced a new commerce integration with Shopify that will allow brands with Shopify storefronts to sell physical items directly in their Roblox games. Shopify plans to begin piloting the ...

Helping to grow digital apparel and accessories options on Roblox, DKNY has partnered with in-game retailer Dubit to create a collection of virtual products on Roblox, the fashion brand announced ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with sister publication Marketing Dive. The German fashion ...

San Mateo, California-based Roblox Corp. (RBLX) reported beat-and-raise results for the first quarter of the fiscal year 2025, prompting analysts to raise their price targets for the stock. The ...

Roblox was under pressure after Malaysian police alleged that gaming on its platform may have influenced a nine-year-old to ...