Mattel is set to enter one of the UK toy market’s fastest-growing sectors with its PowerTouch Learning System. The Fisher-Price pre-school electronic learning system will be available in the US by the ...

For the last few years, LeapFrog Enterprises Inc. has been king of the pond in the electronic learning toys business. Now, Mattel Inc. is trying to elbow its way onto the lily pad. Through its ...

LOS ANGELES — For the last few years, LeapFrog Enterprises Inc. has been king of the pond in the electronic learning toys business. Now, Mattel Inc. is trying to elbow its way onto the lily pad.

Mattel Inc., the world’s largest toy maker, is making a big leap into the electronic educational toy market, one of the toy industry’s fastest-growing segments. On Sunday, the El Segundo-based company ...