Fingerpaint Group, one of the healthcare industry's most dynamic and fast-growing independent agencies, announced today the appointment of Stephanie Spicer as Group Managing Director, Operations, and ...

Operation managers play a key role in the structure of a business. Backend office services such as operation managers are just as vital in your business as front-facing professionals such as marketing ...

Creating a strategy is hard work. It requires reliable data, keen insights, a touch of innovation, and a lot of difficult decision-making. When executed effectively, it can create clarity and focus ...

Not long ago, few B2B companies had a marketing operations function. Today, this function is becoming an important facet of the marketing organization. The marketing operations function enables the ...

The good news is most companies are involved in improvement initiatives and programs. The bad news is the track record for sustainable and meaningful results is spotty! What tools and methods are ...

When MOps is used effectively, it can provide the structure and governance to ensure you are starting, executing, and analyzing your marketing initiatives in the best possible manner. The Fast Company ...