As part of an effort to make programmatic media buys even more transparent, independent audience exchange OpenX is launching a new system making it easier for advertisers and agencies to access server ...

PASADENA, Calif.--(BUSINESS WIRE)--OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today announced the promotion of Matt Sattel to chief revenue officer. In ...

OpenX Technologies, an omnichannel supply-side platform provider, has launched what it calls “an ongoing initiative to unlock the full potential of Connected TV.” How so? OpenX seeks to combine the ...

Sommer’s appointment signals the SSP’s continued commitment to innovative product offerings in curation, CTV, mobile, and cookie-free alternatives. PASADENA, Calif.--(BUSINESS WIRE)--OpenX ...

Adtech company OpenX has filed an antitrust lawsuit against Google in the US, accusing the tech giant of unfairly blocking competition in the digital advertising world through anti-competitive tactics ...

In 2018, DV360 demand on OpenX’s exchange plummeted without warning. It was bad – down by more than 40% – and baffling. Tim Cadogan, OpenX’s then-CEO, wrote an email to Google, its largest partner, ...

This story has been updated with news of an additional hire at OpenX. Digital and mobile advertising software developer OpenX Technologies Inc. appointed Rob Leff as its new chief financial officer.

Google is getting sued again, this time around, it’s by OpenX, an adtech company. As many of you probably instantly assumed, this is related to anticompetitive tactics. OpenX alleges that such tactics ...

Matt Asay is a veteran technology columnist who has written for CNET, ReadWrite, and other tech media. Asay has also held a variety of executive roles with leading mobile and big data software ...

As more people turn to mobile phones and tablets to access the Internet, advertising is making the move to mobile. So Pasadena ad exchange OpenX has raised $22.5 million in an effort to expand its ...

OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today (January 28th, 2025) announced the promotion of Tyler Romasco to SVP, global publisher development, from ...