Recognizing the challenges to traditional approaches to economic measurement—among others, declining survey response rates, the growing economic significance of hard-to-measure digital services, and ...
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Assess a discrete measurement. Perform analyzes for potential and long term control and capability. Make decisions on measurement systems process improvement. In this module, we will learn to identify ...
Earlier today, iSpot, a TV audience and ad measurement company announced it had acquired 605, a next-generation measurement and attribution company. The cost of the acquisition was not disclosed. The ...
SUNNYVALE, CA / ACCESS Newswire / November 5, 2025 / SierraCol Energy has achieved the prestigious OGMP 2.0 Gold Standard from the United Nations Environment Programme’s International Methane ...
SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer has announced the launch of its new measurement and Data Clean Room support for ChatGPT plugins. Brands and marketers can now measure the customer journeys ...
CHICAGO--(BUSINESS WIRE)--NielsenIQ (NIQ) today announced the launch of an integrated user experience for its Consumer Panel clients globally. This brings the Full View of Retail measurement and ...