Today, Shell announced the arrival of its latest performance fuel to Canadian Shell stations. It’s called V-Power NITRO+ and according to Shell, it’s been quite the labour of love to get it to market.

Equilon Enterprises, which does business as Shell Oil Products U.S., signed an agreement to acquire the Fuel Rewards loyalty program from PDI Technologies and Excentus Corp., Shell said Thursday in a ...

The program is available at more than 12,000 participating locations. "Today marks a pivotal point in our loyalty journey as we are excited and ready to take ownership of the Fuel Rewards loyalty ...