Scoring the perfect pair of everyday jeans or a dress you can’t wait to dance the night away in? That’s the kind of shopping that feels like a special treat. But buying a new bra? You probably dread ...

Finding the right bra for your body is arguably the biggest sartorial sizing challenge. The ideal solution is to get professionally measured by a bra fitting expert at a lingerie shop or department ...

Hate bras? It's no surprise why: The underwires poke, the bands give us back fat, and the cups either squish or threaten to dump the girls out on display. But it doesn't have to be that way. A couple ...

Finding the right bra size can be a confusing experience for many women, especially as measurements can often fluctuate frequently throughout a woman’s lifetime. Although many lingerie shops offer a ...

Here are some tips to ID your breast shape: Round breasts carry fullness all over. For full breasts, our experts recommend ...

The phrase one size fits all definitely doesn’t apply to even the best bras. Whatever you think your bra size is, there’s a high chance you’re wrong. Sorry. Just ask any bra fitter, and they’ll tell ...

Forget getting caught in a downpour or missing the last train, nothing has the ability to ruin your day like an ill-fitting bra. Irrespective of whether putting on your bra is as ingrained in your ...