We often talk about how Fender is constantly finding new ways to encourage people to pick up an instrument. They know a thing or two about keeping the guitar world interesting, exciting and fun - ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. If you're new to Fender Play's online guitar lessons, tutor Nikki Stevens' introduction to ...

If you ask Ethan Kaplan, chief product officer of digital at Fender, about the death of the electric guitar, he gets a bit incredulous. And it's easy to understand why. As he's quick to point out, ...

Fender have extended their ‘Play Through’ giveaway to offer three more months of free guitar lessons through their Fender Play app. Initially launched in March as the coronavirus pandemic swept the ...

I started with CNET reviewing laptops in 2009. Now I explore wearable tech, VR/AR, tablets, gaming and future/emerging trends in our changing world. Other obsessions include magic, immersive theater, ...

If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement. Guitar maker Fender has just debuted Fender Play, a new guitar lessons web platform and iOS app aimed ...

“Fender Play is one of the fastest-growing and engaged guitar lesson communities of its kind,” said Ethan Kaplan, General Manager of Fender Digital. “We’re seeing musicians on Fender Play grow their ...

FENDER has been making great guitars for decades – but the Californian firm can now make you great at guitar too. I’m living proof that anyone (including complete novices) can quickly learn some ...

Inside a conference room named for Keith Richards on the second floor of Fender’s spacious new Hollywood office, members of the legendary guitar company’s digital team offer a glimpse of their new ...