Research continues to indicate how imperative it is for us to start protecting our memory earlier in life. But when it comes to implicit vs. explicit memory, what’s the difference? Why are they ...

This post is in response to Intuition Rules: Why therapists rarely say "Just pull yourself together!" By Jeremy E. Sherman Ph.D., MPP In my last article I argued that intuition is powerful but not ...

Researchers at the Cognition and Brain Plasticity group of the Bellvitge Biomedical Research Institute (IDIBELL) and the University of Barcelona have been tracking the traces of implicit and explicit ...

"Curses" work by activating the emotions of our threat brain which motivate us to behave aggressively, defensively or submissively. In this series of blog posts, we will be exploring five human curses ...

Citations: Lee, Angela Y.. 2002. Effects of Implicit Memory on Memory-Based versus Stimulus-Based Brand Choice. Journal of Marketing Research. (4)440-454.

We tend to think of human memory as if it's one of those old steel filing cabinets: some information gets stashed inside, and when the time comes, we hope we can find it by flipping through the tabs ...