For decades, Hayagreeva “Huggy" Rao has watched the principles of design thinking become mainstream. Corporations such as GE, Netflix, and Airbnb have embraced the concept. His courses on the subject ...

Design thinking is playing an increasingly significant role in the business world. Companies doing some of the most innovative work, such as Apple, Amazon, and Google, use this approach to help solve ...

Design thinking… what is that? I have this image of Allen Samuels permanently emblazoned on my brain. This goes back to college. With his usual amazing energy and unrestrained passion, this deeply ...

Do you know what design thinking is? Your answer to that question will depend largely on where you sit. Design thinking is often centrally associated with the fabled design and consulting firm IDEO, ...