The Drum was on the ground in Amsterdam at the VML Growth Summit where Talon.One unpacked its new research distilling the ...
When it comes to a robust executive job search strategy, creative ways of tapping your network are a key success factor. Just as businesses must think outside the box to attract top talent, so too ...
A fierce debate rages in the literary world, dividing authors into two distinct camps: plotters who meticulously outline every story beat, and “pantsers” or “discovery writers” who write by the seat ...
Quite often, there are times in our daily schedules when we need something new (mentally speaking), when we require a different way of doing things, an innovative outlook, an unusual approach—times, ...
The world has been abuzz recently with news of generative AI. Even though artificial intelligence has existed for decades, marketers should pay attention to the ongoing seismic shifts in this growing ...
B2B advertising has finally outgrown its obsession with vanity metrics. Today, the smartest players in advertising are trading broad impressions for tangible business outcomes. Traditional metrics ...
Not surprisingly, jobs in AI are the fastest growing of any in the country, with a 59 percent increase in job postings between January 2024 and November 2024. Yet we continue to struggle with growing ...
Meta advertising isn’t just big — it’s massive and still expanding. In 2025, Meta’s advertising ecosystem captured roughly 42% of all global social media ad spend — an estimated $87 billion — dwarfing ...
A psychotherapist from York is calling for a more creative approach to mental health. Dr Allison Singer, an arts psychotherapist based in Yorkshire, is encouraging wider use of movement and creative ...