As CRM software becomes a more strategic part of the enterprise application portfolio, more individuals are playing a bigger role in the selection process. What used to be a decision that was confined ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. I think I've found customer relationship management software that ...

One of the more difficult challenges that many organizations still face when deploying customer relationship management (CRM) software is actually getting salespeople to use it. Salespeople are still ...

What Is Microsoft Dynamics CRM? The Microsoft Dynamics suite of cloud-based applications covers both customer relationship management (CRM) and enterprise resource planning (ERP), with the stated goal ...

The fast changing digital economy also sees business increasingly discover that it is not enough to sell products in order to become successful, it is necessary to establish relationships. Each […] ...

This discrepancy between valuation and performance may suggest that investing in ORCL and CRM stocks is preferable to buying ...

Just a few short years ago, the effectiveness of pushing back-end business applications onto small mobile devices was mediocre, at best. The devices weren’t that powerful. Mobile networks were orders ...

Software rivals Siebel Systems Inc. and PeopleSoft Inc. continued their separate pushes into the realm of mobile customer relationship management (CRM) last week. Both companies announced applications ...

Salesforce, Oracle and ServiceNow are just a few of the 14 vendors who made Gartner’s 2019 Magic Quadrant for the CRM Customer Engagement Center. The Top 14 CRM Customer Engagement Center Vendors ...

Riding high scores for usability and competitive pricing, Microsoft is this year's Channel Champion in the highly competitive CRM Software market. But rivals Oracle and SAP weren't far behind in a new ...

[Editors' Note: At CRM magazine's recent CRM Evolution 2010 conference in New York, Milletti participated in a panel discussion on the topic of application development for CRM. CRM Evolution attendees ...

During the past month I've been doing my best to mediate a brouhaha at a global high-tech manufacturer. The struggle is between the two CRM cosponsors: the vice president for global sales and service ...