Logan T. Cowan, Sarah A. Van Wagenen, Brittany A. Brown, Riley J. Hedin, Yukiko Seino-Stephan, P. Cougar Hall, Joshua H. West Health Education & Behavior, Vol. 40, No. 2 (April 2013), pp. 133-139 (7 ...

Operant conditioning is a theory that explains how behaviors are influenced by their consequences or results. It’s often used today to help people adopt new behaviors or change old habits. If you’ve ...

As many readers know, my doctoral research area was focused on health behavior change. Specifically, I was interested in finding ways to inspire groups of people to become physically active. One of ...

Psychologist B.F. Skinner, the formulator of behavior modification theory, was attempting to prove that the same principles that govern the behavior of amoeba, planaria, rats, dogs and monkeys also ...

Illegal wildlife trade is a complex issue involving multiple actors, such as poachers, processors, distributors, consumers, policymakers, and law enforcement. Furthermore, defensive and retaliatory ...