Walmart announced today that it is stepping into the metaverse with two new experiences on Roblox: “Walmart Land” and “Universe of Play.” The virtual worlds are aimed at younger Walmart customers and ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, and Roblox ...

Online gaming platform Roblox is launching a TikTok-like short-form video feed for sharing gameplay moments, the company unveiled on Friday at the Roblox Developers Conference. The company also ...

In a statement, IKEA described its move onto the Roblox platform as its “first foray into mainstream gaming,” saying “The Co-Worker Game” will give people “a chance to immerse themselves in the ...

Following ongoing reports and accusations of grooming and predatory behavior experienced by its younger-skewing users, the gaming platform rolled out a slew of new safety features Thursday. Among the ...

An 11-year-old New Jersey girl was kidnapped by a man she met through the online gaming platform Roblox, authorities said. The Jersey girl disappeared from her home in Wayne on Sept. 10, according to ...

As the PGA TOUR’s biggest names compete in THE PLAYERS Championship this week at TPC Sawgrass, golf’s next generation will tee it up in the metaverse via the TOUR’s newest experience on Roblox: ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, and Roblox Corporation (NYSE: RBLX), an immersive ...

On Saturday, more than 16 million people were planting seeds and collecting exotic pets within Grow a Garden at the same time. Many were not yet teenagers. By Kieran Press-Reynolds Anyone older than ...